design & facilitation
RESEARCH & INNOVATION
PRODUCT DESIGN & DEVELOPMENT
ART & CREATIVE DIRECTION
BRAND CONCEPTS & STRATEGY
GRAPHIC & LOGO DESIGN, CORPORATE IDENTITY
VISUALIZATION & ILLUSTRATION
SPACES, INTERIOR DESIGN, EXHIBITION & RETAIL ARCHITECTURE
POINT OF SALE
INTEGRATED SOLUTIONS FOR THE EYEWEAR INDUSTRY
PRODUCT & PRODUCTION TECHNOLOGY MANAGEMENT, SOURCING
TEACHING & LECTURES
portfolio
products
REEF EXHIBITION DISPLAYS, 2011
GL SNEAKERS, 2008
BLANK KINETIC TOWELS, 2007
MÖVE TOWELS, 2005
MÖVE TOWELS, 2004
MÖVE HEX, 2003
MÖVE MANDALA BEDLINNEN, 2003
FMH PHAETON SEEMORE-ROLLOUT, 2002
CO3 FLOOR LAMP, 1999
EVA, EVONA, 1995
interior
OPTICAL STORE BERLIN, 2014
TRADE FAIR BOOTH MUNICH, 2013
OPTICAL STORE KOBLENZ, 2013
W+G SHOWROOM BERLIN, 2011
W+G SILMO BOOTH, 2010
W+G OPTI, 2010
W+G SILMO, 2009
W+G TI22 TRADE FAIR BOOTH, 2009
FOUND STORE, 2007
BLANK TRADE FAIR BOOTH, 2007
TRESSETTE-RESTAURANT X UNIT-BERLIN, 2005
PREMIUM FASHION FAIR BAR IN THE INOPERATIVE CHANCELLOR'S METRO 5
NUBIAZ FASHION STORE, 2002
CARATONGA FLOWERSHOP II, 2002
ADIDAS CLIMACOOL BUS, 2002
ZLU WALK IN CORRIDOR, 2001
VERDI-MOBILE SYSTEM X BURKHARDT LEITNER CONSTRUCTIV, 2001
Pixelpark, 2000
CARATONGA FLOWERSHOP, 1998
graphics
LEPORELLOS, 2015
COBLENS, 2012
ANDERSHORN WEBSITE, 2010
ANDERSHORN TRAILER, 2010
THE MANIFOLD CONCEPT, 2010
TI22 CAMPAIGN, 2009
Pfeffermenze, 2009
Lenswista, 2009
KAISHI, 2009
WHITEOUT & GLARE REDESIGN, 2008
FOUND, 2007
CENTA STAR, 2007
BLANK, 2007
RAUSCHERT, 2006
PHIL GOODS, 2006
ic! BERLIN ODYSSEY, 2004
MANDENG, 2003
TOVA FINGER FOOD RESTAURANT LOGO, 2002
ILLUSTRATIONS
LOGOS MIXED
TECHNICAL ILLUSTRATIONS
VISUALISATIONS
eyewear
COBLENS LUNAPARK ACETATE, 2015
COBLENS LUNAPARK TWR, 2015
COBLENS LUNAPARK TWR SUN, 2015
COBLENS AUTOBAHN, 2014
COBLENS AUTOBAHN NKB, 2014
COBLENS ZENTRALFLUGHAFEN ACETATE, 2013
COBLENS ZENTRALFLUGHAFEN SUN, 2013
COBLENS TWR SERIES, 2013
COBLENS ZENTRALFLUGHAFEN COLLECTION, 2013
W+G REEF COLLECTION, 2012
W+G HAMPTONS COLLECTION, 2011
ANDERSHORN X HOFFMANN EYEWEAR, 2010
W+G VOLT COLLECTION, 2010
Drivewear with Thomas Bischoff, 2010
NIKA METAL, 2009
BACH GL, 2009
W&G DEEPSEA, 2008
NIKA ACETATE, 2008
Framers Collection, 2006
ic! Regular Collection, 2005
ic! PLASTIC!, 2005
ONONO BUFFALO HORN, 2005
ic! LIMITED EDITION DOUBLE FRAME, 2005
ic! LIMITED EDITION, 2004
ic! LIMITED EDITION ODYSSEY, 2004
ic! SANTORINI COLLECTION, 2004
potpourri
LEPORELLO, 2015
COBLENS LUNAPARK TWR, 2015
LEPORELLO, 2015
COBLENS LUNAPARK ACETATE, 2015
SMALL DSM DISPLAY, 2015
COBLENS LUNAPARK TWR SUN, 2015
LEPORELLO, 2015
COBLENS LUNAPARK ACETATE, 2015
LEATHER MIRROR, 2015
OPTICIAN SHOP IN BERLIN, 2014
TWR TITANIUM SERIES, 2013
ACETATE SUN, 2013
NKB SERIES ACETATE TITANIUM MIX, 2014
OPTICIAN SHOP IN BERLIN, 2014
COBLENS LUNAPARK TWR SUN, 2015
CHILDRENS STORE SHELF, 2014
NKB SERIES ACETATE TITANIUM MIX, 2014
HEXAGONAL LED DISPLAYS, 2014
NIOBIUM COATED TITANIUM, 2014
SHOP SHELF BERLIN, 2014
HAW VISUALS, 2014
OPTICAL STORE BERLIN, 2014
NKB ACETATE TITANIUM MIX, 2014
CHILDREN'S OPTOMETRIST, 2014
OPTICIANS SHOP LED TRAYS, 2013
HAW VISUALS, 2014
DSM SHELF, 2014
ACETATE SUN, 2013
OPTICIANS SHOP IN KOBLENZ, 2013
ACETATE, 2013
ILLUSTRATION EYEWEAR MAGAZINE, 2013
TWR TITANIUM SERIES SUN, 2013
OPTICIANS SHOP LED TRAYS DETAIL, 2013
TWR TITANIUM SERIES, 2013
OPTICIANS SHOP TRAYS DETAILS, 2013
ACETATE SUN, 2013
BOARD GAME, 2013
ACETATE SUN, 2013
COBLENS VISUALS, 2013
LOGO, 2013
ILLUSTRATION EYEWEAR MAGAZINE, 2013
ACETATE, 2013
TRADE FAIR BOOTH, 2012
TWR TITANIUM SERIES, 2013
OPTICIANS SHOP IN KOBLENZ, 2013
W+G REEF SUNGLASSES, 2012
CHRISTMAS CLIP, 2012
ILLUSTRATION EYEWEAR MAGAZINE, 2012
W+G STOOL, 2011
REEF CHECK ILLUSTRATION, 2011
W+G REEF SUNGLASSES, 2012
REEF EXPLANATORY WEBSITE, 2011
MANUAL, 2011
HASSLINGER BODYCARE FOR W&G, 2011
HASLINGER X W+G BODYCARE, 2011
ANDERSHORN LOGO, 2011
FOSCA & HÖLCK ZAHNARZTPRAXIS, 2011
REEF ILLUSTRATIONS 2011
W+G HAMPTONS MONTAUK, 2011
ACRYLIC LIGHTBOXES, 2011
WHITEOUT & GLARE CAMPAIGN 2011
ANDERSHORN INVITATION, 2011
W+G ARSHAMONAQUE, 2011
W+G AMAGANSETT, 2011
ANDERSHORN VISUALS, 2011
FOSCA & HÖLCK ZAHNARZTPRAXIS, 2011
FOSCA & HÖLCK ZAHNARZTPRAXIS, 2011
REEF EXPLANATORY WEBSITE, 2011
REEF EXHIBITION, 2011
ANDERSHORN X HOFFMANN, 2010
FOSCA & HÖLCK ZAHNARZTPRAXIS, 2011
REEF ILLUSTRATIONS 2011
GLASS MOSAIC DETAIL, 2010
BELT, 2010
DRIVEWEAR, 2010
INSTRUCTIONS, 2010
W+G VOLT, 2010
GLASS MOSAIC DETAIL, 2010
BELT, 2010
W+G SHELF, 2010
BELT, 2010
THE MANIFOLD WEB CONCEPT, 2010
THE MANIFOLD CD, 2010
WOODEN DISPLAY, 2010
W+G VOLT, 2010
RETRO KEYBOARD HANGMAN APP, 2010
GLASS MOSAIC DETAIL, 2010
W+G TRADE BOOTH, 2010
ANDERSHORN X HOFFMANN, 2010
BELT, 2010
W+G VOLT, 2010
VOLT PICTOGRAMMS, 2010
COUCH AND CHAIR, 2010
DRIVEWEAR, 2010
W+G SHOWROOM, 2010
ACRYLIC DISPLAY, 2010
W+G TRADEFAIR STAND SILMO, 2010
TSUYA TSUYA LOGO, 2010
W+G BOOTH, 2010
ARABESQUE FLOOR LAMP, 2010
W+G VOLT, 2010
FLUORESCENT SNOWFLAKE 2010
WALL GLASS MOSAIC, 2009
MEMO WHEEL, 2009
ADIDAS AROMA DISPLAY, 2009
MONOQEL LOGO, 2009
DISPLAY BOXES CONCRETE + WOOD, 2009
BACH GL, 2009
ADIDAS AROMA DISPLAY, 2009
PIXEL TRANSISTORS ILLUSTRATION, 2009
FOUND VISUALS, 2009
JUST FOUND CHRISTMAS SHOP, 2009
FOUND STACKABLE CERAMICS, 2009
LENSWISTA FOLDER, 2009
CRYSTALIZING 2009
9TY PACKAGING, 2009
WALL GLASS MOSAIC, 2009
BACH GL, 2009
TI 22 TURNING BUTTONS, 2009
KAISHI OPTICAL, 2009
LENSWISTA MEMO WHEEL, 2009
NIKA METAL, 2009
PFEFFERMENZE LOGO & CD, 2009
KAISHI EYEWEAR, 2009
CARDBOARD FAIR BOOTH, 2009
TI 22 TURNING BUTTONS, 2009
TI22 BOOTH WOODEN CONCEPT, 2009
HULL BOOTH CONCEPT, 2009
BACH GL, 2009
W+G DEEPSEA, 2008
SCHMELCHER LOGO, 2009
W+G TRADE BOOTH, 2009
BMW WATCH, 2008
BWW LEATHER CASE, 2008
W+G LOGO REDESIGN, 2008
PARAVENT STUDIO, 2008
NIKA ACETATE, 2008
BMW FOUNTAIN PEN, 2008
CASSIOPEIA PRODUCTIONS CD, 2008
FMHOFMANN WEBSITE UNTIL 2008
W+G INVITATION OPTI, 2008
PERSONO LOGO, 2008
TI22 WEBSITE, 2008
NIKA ACETATE, 2008
W+G DEEP SEA MICROSITE, 2008
W+G DEEPSEA, 2008
REEF CHECK W&G WEBSITE 2008
LOGO EICHEDE, 2008
POSTCARD, 2008
HELVETIUM CORPORATE DESIGN, 2008
SCHLEPP, LOGO REDESIGN, 2008
REEF DISPLAYS, 2008
FOUND POSTCARDS, 2008
REEF SOFT CASE, 2008
W+G DEEPSEA, 2008
3-D-VIEWER REEF, 2008
GL SNEAKERS, 2008
NIKA ACETATE, 2008
BMW WATCH, 2008
NIKA ACETATE, 2008
BOOTH CONCEPT, 2008
BLANK MAGASIN DU NORD, 2008
FOUND STORE CONCEPT, 2007
W+G CLIP, 2007
REEF CAMPAIGN BANNER, 2008
BLANK TRADE BOOTH, 2007
BLANK TEXTILE PATTERN, 2007
W+G OPTI, 2007
ILLUSTRATION HEART, 2007
BLANK PACKAGING, 2007
BLANK SHOP FURNITURE, 2007
FRESH FRAMES LOGO, 2007
BLANK TEXTILE PATTERN, 2007
W&G CAMPAIGN, 2007
BLANK CORPORATE DESIGN, 2007
BLANK SHOP AACHEN, 2007
BLANK KINETIK, 2007
WORLD ECONOMIC FORUM ANI 2007
CENTASTAR LABELING, 2007
W+G INVITATION MIDO, 2007
FOUND CORPORATE DESIGN, 2007
W+G INVITATION SILMO, 2007
BLANK ACRYLIC LOGO, 2007
W&G CAMPAIGN, 2007
CENTASTAR CORPORATE DESIGN, 2007
BLANK KINETIK, 2007
FRAMERS COLLECTION, 2006
PHIL GOODS CORPORATE DESIGN, 2006
BLANK PACKAGING, 2007
RAUSCHERT CERAMICS WEB, 2006
W+G MOUNTAIN, 2006
FRAMERS COLLECTION, 2006
FRAMERS LOGO CONCEPT, 2006
RAUSCHERT CERAMICS CD 2006
FRAMERS COLLECTION, 2006
MÖVE CLASH, 2005
MÖVE CLASH CAMPAIGN, 2005
ALPENGLÜHN SHOP ZURICH, 2005
MÖVE CLASH, 2005
MÖVE GRADIENT, 2005
TRESSETTE RESTAURANT, 2005
MÖVE BUCKY, 2005
MÖVE FROST, 2005
ONONO, LUDWIG, 2005
MÖVE DELFT, 2005
IC BERLIN SHIPPING BOX, 2005
MÖVE FROST, 2005
PLASTIC! IC BERLIN, 2005
IC BERLIN REGULAR COLLECTION, 2005
MÖVE YEEHAW, 2005
MÖVE YEEHAW, 2005
IC BERLIN PLASTIC!, 2005
MÖVE DELFT, 2005
IC BERLIN REGULAR COLLECTION, 2005
MÖVE FROST, 2005
IC BERLIN, LIMITED DOUBLE FRAME, 2005
MÖVE CLASH, 2005
ONONO, ARTHUS, 2005
MÖVE CLASH, 2005
MÖVE FURNITURE CONCEPT, 2004
IC BERLIN TRUCK, 2004
IC BERLIN, LIMITED DOUBLE FRAME, 2005
MÖVE SKEW, 2004
IC BERLIN, 2004
MÖVE PETALS, 2004
IC! BERLIN VOLKSBRILLE, 2004
MÖVE SCRIBBLE, 2004
IC BERLIN CONTAINER, 2004
TISZA, CERAMICS LAMP, 2004
IC BERLIN, 2004
IC! BERLIN ODYSSEY, 2004
IC BERLIN ODYSSEY, 2004
MÖVE FURNITURE CONCEPT, 2004
IC BERLIN SANTORINI, 2004
MÖVE SKEW, 2004
IC! BERLIN LOOKBOOK, 2004
MÖVE DROP GLASS SERIES, 2004
IC BERLIN TRUCK, 2004
MÖVE SCRIBBLE, 2004
IC! BERLIN ODYSSEY, 2004
MÖVE PETALS, 2004
IC! BERLIN ODYSSEY, 2004
MÖVE ONDA BOWL, 2004
IC! BERLIN ODYSSEY, 2004
MÖVE SCRIBBLE, 2004
REICHENBACH LOGO YOUNG, 2004
MATHMOS JETSTREAM LAVA LAMP, 2003
FORMGEBER SHOP II, 2003
IC BERLIN DISPLAY, 2004
IC BERLIN CAR LIMITED, 2003
MANDENG BODY CARE, 2003
DUNA BOWLS FORMGEBER-BERLIN, 2003
RUMMEL SENSOFLEX DETAIL, 2003
DUNA BOWL, 2003
OORT CERAMICS LAMP, 2003
PREMIUM FAIR BERLIN BAR, 2003
RUMMEL MATTRESS PATTERN 2003
SENSOFLEX DISPLAYS, 2003
IC BERLIN CAR LIMITED, 2003
DESIGNMAI EXHIBITION, 2003
MANDENG LOGOS, 2003
PREUSSISCH BLAU EXHIBITION, 2003
LUTZ PAUL CONCEPT, 2003
MATHMOS, JETSTREAM LAVA LAMP, 2003
DUNA BOWL, 2003
ROSENHÖFE LOGO, 2003
SENSOFLEX SPRING MOUNT, 2003
SENSOFLEX BED, 2003
DUNA BOWL, 2003
ADIDAS UWS, 2003
SKEW SONY FOYER, 2002
ADIDAS CLIMACOOL BUS, 2002
PHAETON SEEMORE EVENT, 2002
MTV CONCEPT, 2002
TOVA FINGERFOOD RESTAURANT, 2002
CARATONGA II, 2002
BRILLE 54 CONCEPT, 2002
ADIDAS CLIMA COOL BUS, 2002
VOLKSWAGEN SEEMORE, 2002
BENT CHAIR, 2002
TILT SHELF I, 2002
TILT SHELF II, 2002
NUBIAZ SHOP, 2002
moshi square, 2002
NUBIAZ LAMPS, 2002
PIXELPARK, BRAINBOX II, 2001
PHILOS JEWELER, 2001
VENTUREPARK, 2001
MÖVE FLAKES, 2001
BEAU + BELLE, 2001
BIOINSEL LAMP, 2001
SLANT BANK, 2001
PIXELPARK BRAINBOX, 2001
SLANT CHAIR, 2001
VERDI BOOTH, 2001
SLANT STOOL, 2001
ZLU, 2001
SLANT CHAIR, 2001
MÖVE FLAKES, 2001
MÖVE HARTKÖRPER, 2001
FARBECHT HAIRDRESSER, 2001
BEAU & BELLE, 2001
BUDA MODULAR TABLE, 2001
SLANT CHAIR, 2001
PP WITH JÜRGEN MAYER H, 2001
FARBECHT LOGO, 2001
PIXELPARK COLOR CLOCK, 2001
SKEW MODULAR CHAIR, 2001
VENTUREPARK FOYER, 2001
ZLU FLOOR PLAN, 2001
PIXELPARK RGB LADDER, 2000
TOST STOOL, 2000
TOST STOOL, 2000
TOST STOOL, 2000
PIXELPARK COLOR PANES FOYER, 2000
TOST PORCELAIN REICHENBACH, 2000
BUDA BOWL ROBEX, 2000
TOST PORCELAIN REICHENBACH, 2000
CO3 ACRYLIC BOWL, 1999
CO3 HANGING LAMP, 1999
PIXELPARK, 2000
LITTLE DIPPER REICHENBACH, 1999
BIG DIPPER REICHENBACH, 1999
CO3 ACRYLIC BOWL, 1999
CO3 FLOOR LAMP, 1999
LITTLE DIPPER REICHENBACH, 1999
CO3 FLOOR LAMP, 1999
TSITSI FOLDED LAMP, 1998
IC CASE CONCEPT, 1998
LITTLE DIPPER REICHENBACH, 1999
EVA, EVONA, ADAM LAMP SERIES, 1995
ADAM FOLDED LAMP, 1995
CARATONGA I, 1998
awards & commendations
2013
HALL OF FRAMES NEWCOMER BRAND BRONCE
spectacles
2012
iF PRODUCT DESIGN AWARD
product family of spectacles, volt, whiteout & glareiF PRODUCT DESIGN AWARD
collection of sunglasses, reef, whiteout & glare
2011
DESIGNPREIS DEUTSCHLAND
nominee, showroom in berlin, whiteout & glareDESIGNPREIS DEUTSCHLAND
nominee, trade fair booth, whiteout & glareRED DOT BEST OF THE BEST – PRODUCT DESIGN AWARD
eyewear collection volt for all 12 modells, whiteout & glareDESIGNPREIS DER BUNDESREPUBLIK DEUTSCHLAND
nominee, ti22 trade fair booth, for whiteout & glareDESIGNPREIS DER BUNDESREPUBLIK DEUTSCHLAND
nominee, campaign ti22, for whiteout & glareDESIGNPREIS DER BUNDESREPUBLIK DEUTSCHLAND
nominee, logo, corporate identity and campaign ‘found‘DESIGNPREIS DER BUNDESREPUBLIK DEUTSCHLAND
nominee, logo, corporate identity and campaign ‘blank‘
2010
GREEN GOOD DESIGN AWARD CHICAGO
ti22 trade fair booth, for whiteout & glareRED DOT COMMUNICATION DESIGN AWARD
showroom, for whiteout & glareiF COMMUNICATION DESIGN AWARD
trade fair booth, for whiteout & glareDESIGNPREIS DER BUNDESREPUBLIK DEUTSCHLAND
nominee, reef campaign, for whiteout & glareDESIGNPREIS DER BUNDESREPUBLIK DEUTSCHLAND
nominee, ceramics eyewear yzo-specsRED DOT COMMUNICATION DESIGN AWARD
ti22 trade fair booth, for whiteout & glareRED DOT COMMUNICATION DESIGN AWARD
logo, corporate identity and campaign ‘found‘RED DOT COMMUNICATION DESIGN AWARD
logo, corporate identity and campaign ‘blank‘
2009
iF COMMUNICATION DESIGN AWARD
mixed media campaign ti22iF COMMUNICATION DESIGN AWARD
ti22 trade fair booth, for whiteout & glare
2008
GOOD DESIGN AWARD CHICAGO
ceramics eyewear yzo-specsiF COMMUNICATION DESIGN AWARD
reef campaign, for whiteout & glareDEUTSCHER INDUSTRIEPREIS
ceramics eyewear yzo-specsEOY EYEWEAR OF THE YEAR IOFT
(international optical fair of tokio), best women’s eyewear of the year 2008
2006
EOY EYEWEAR OF THE YEAR IOFT
(international optical fair of tokio), best women’s eyewear of the year 2006, for ic! berlin
2005
DESIGNPREIS DER BUNDESREPUBLIK DEUTSCHLAND
nominee, natascha for ic! berliniF COMMUNICATION DESIGN AWARD
restaurant tresette, in collaboration with unit berlin
2003
CONTRACT WORLD AWARD BEST OF CATEGORY
floor covering, for ZLU oberbaum city berlin
2001
FORM AWARD, Designpreis der Handwerkskammer & der Messe Frankfurt
co3 acrylic bowl, spritzgussFORM AWARD, Designpreis der Handwerkskammer & der Messe Frankfurt
‚little dipper’ porcelain bowl, in collaboration with reichenbach porzellanFORM AWARD, Designpreis der Handwerkskammer & der Messe Frankfurt
‚big dipper’ porcelain bowl, in collaboration with reichenbach porzellanFORM AWARD, Designpreis der Handwerkskammer & der Messe Frankfurt
‚co3’ porcelain bowl, in collaboration with reichenbach porzellanSPIN OFF COLOGNE
tilt shelf
2000
FORM AWARD, Designpreis der Handwerkskammer & der Messe Frankfurt
eva polypropylene assembly kit folded indoor lampFORM AWARD, Designpreis der Handwerkskammer & der Messe Frankfurt
adam polypropylene assembly kit folded indoor lampFORM AWARD, Designpreis der Handwerkskammer & der Messe Frankfurt
evona polypropylene assembly kit folded indoor lamp
clients & references
Selection of clients for products, projects and consulting:
ADIDAS
BACH OPTICS
BACCARDI
BAR JEDER VERNUNFT
BERLINER FESTSPIELE
BMW
BURKHARDT LEITNER MESSESYSTEME
CENTASTAR
COBLENS
CONQUISTADOR
DEUTSCHE BANK
DUNKIN DONUTS
EBAY
ECHO AWARD
FRAMERS BERLIN
FROTTANA TEXTIL
HOFFMANN NATURAL EYEWEAR
HYPO VEREINSBANK
IC! BERLIN
MATE MAGAZINE
MATHMOS
MÖVE
MTV
NIKA OPTICS
NYMPHENBURG PORZELLAN
PHIL GOODS
PIXELPARK
PREMIUM FASHION TRADE SHOW
RAUSCHERT KERAMIK
REICHENBACH PORZELLAN
RTL
RUMMEL MATRATZEN
SCHOLZ & FRIENDS
SONY
TIPI DAS ZELT
DEUTSCHE TELEKOM
UDK UNIVERSITÄT DER KÜNSTE ZU BERLIN
VERDI GEWERKSCHAFT
VISIONAIRE MAGAZINE
VOLKSWAGEN
WEISSENSEE KUNSTHOCHSCHULE BERLIN
WENTWORTH INSTITUTE OF TECHNOLOGY
WHITEOUT & GLARE
WORLD ECONOMIC FORUM
contact
FM HOFMANN
mail at fmhofmann dot com